
Recently in Web 2.0 Conference Yahoo! unveiled the secret that they are working on for a long time. They will soon launch Yahoo!’s top secret Universal Profile System. This new service in itself will not be a social network but this will transform the all Yahoo! services into a social network.
Users who use different Yahoo! service will be able to access all their data in one page. Like if you use Yahoo! Mail, Groups, Mash, Music, Auto and Shine, then all of its data will be brought to you in one place. Like recent updates, a new mail or a new post or if there are pending messages in a group or new music album. This will be sure something interesting to see and I hope will be quite successful. This will benefit user from logging in again and again like out of domain sites Flickr or going to different Yahoo! websites. All user data and updates will be available in one place and will be one click away.
This is all about the profile system which Yahoo! is focusing on, now something about the social websites and networks that Yahoo! has lost interest in. Some months ago Yahoo! decided to shut down its not so popular social networking website Yahoo! 360 by migrating its data to a new profile system from Yahoo!. Soon after that Yahoo! launched its new social networking website Yahoo! Mash which a bit looks like Facebook and offer a very different feature where a user can edit other user profile and things. Yahoo! Mash is still in beta and invite only and for the record there is also no update from the Mash team blog for 3 months. May be this is a sign, that both Yahoo! networking sites engineers are working on something new and have abandoned these two services.
Yahoo! 360 infect was popular in its own Yahoo! users because of it combines Blogging and Yahoo! Groups features. Yahoo! has stop support and fixing bugs on this site from last 4-5 months and user are on their own. But the question still raises, what Yahoo! 360 and Mash future is? Do they will be shut down or migrated in to another one website? May be Yahoo! or the God knows.
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There was nothing new said at the Web 2.0 Conference that hasn’t already been discussed on the 360 team blog. We keep hearing about this Universal Profile System and how it will have a blog. We keep hearing that it won’t be Mash, but that it will be based on the same technology as Mash. The beta My! Yahoo seems to have some of the modular technology that will comprise some of the new profile system. New products like Shine seen to have the same appearance and “feel” of older beta versions of Yahoo products. So nothing much new was said that hasn’t already been revealed.
As a side note, a lot of what was discussed at the Web 2.0 Conference seems to have been covered by Jerry Yang’s comments at the CES in Las Vegas earlier this year. Yahoo’s Go 3.0 for mobile phones seems to have a lot of the features discussed at the Web 2.0 Conference.
I have been on Yahoo 360° for a few years now and I always thought that except a few punks and black sheep(hey, these are everywhere) it is a good blogging system.Kids have their glittery MySpace and other infentile services.I always felt that 360° was more for adults and most of my friends are adults.I agree with other comments…..promises,promises.Meantime people run to Multiiply and other services, because it is impossible to stand lag and bugs of 360° sometimes.I have a feeling that they lack good programmers and management.Looking from that perspective, mayve Microsoft takover would help crippled Yahoo to stand on it’s legs.After all when you compare Yahoo and Google and see that horrrendous difference in stock price , you have to assume that something is wrong.Meantime I am hanging onto my Yahoo 360°.
@Chris
Agree with you that 360 provided a different approach for blogging and friends sharing, infect I am also a 360 user. Yahoo! is a commercial service and because of that may be there revenue from this portal is not growing as they expected, so they decided to opt for something new. May be Universal Profile satisfy 360 users needs and transfer their valuable data as it is to the new portal.